Roam Vintage
Ethical + Sustainable Vintage Shop
Brand Refresh // Brand Collateral
Brand Refresh + Brand Collateral
Who?
Roam Vintage was born out of an endless love of the hunt for beautiful things with history. Each item is hand picked with an intention of you to bring new life into pieces with a story all their own.
Why?
They had DIY-ed their logo and wanted a professional to step in and create a brand identity that is aligned with their brand values and audience.
Audience
Women, ages 28-40, who live in cities like LA, NY, Portland, and Nashville. They work as interior designers, yoga teachers, artisans, and editors.
They care about social justice, ethical fashion, art and sustainability.
Brand Personality
ELEVATED
INSPIRING
ARTISTIC
NATURAL
CURATED
CREATIVE
CARING
ETHICAL